Likeness & Lawsuits - Including Real World People & Brands in Your Game - Extra Credits

Thanks to Joe Newman ( https://www.fenwick.com/people/joseph-newman ) & Rebecca Fewkes ( https://www.fenwick.com/people/rebecca-a-e-fewkes ) for their legal expertise on this episode!

We talked a little bit about video game copyright law beforehand but let's talk about including real-world brands and people in your game. Trademark and visual likeness is similar to copyright but has a few key differences that can make or break your case for fair use. So could you include a McDonalds in your game? Or would it have to be MacBonald? And if a person is dead, does that mean you can use their face without issue? Well, it can depend on how you're using it!

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S18E15 - Shark Attack! Thursday at Noon - Variable Ratio & Interval Schedules - Extra Credits