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A video about the rise of testosterone adverts, and whether men really should be worrying about low T.
Written, directed, and presented by Tom Nicholas.
Filmed and edited by Georgia Burrows.
Additional writing, research and production assistance by Jack Carter.
With thanks to Dr. Ben Davis and Dr. Daniel Kelly.
*Chapters*
00:00 The Rise of Testosterone Ads
02:18 Act One: Surrounded By Ads
22:19 Act Two: Symptoms, Side Effects and the Pursuit if “Optimal Testosterone”
46:17 Act Three: Hegemonic Masculinity and the Capitalism of it All
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Select footage courtesy of Getty
Music from Epidemic Sound